K-POP Now!

The Korean Music Revolution

K-POP Now!

"K-Pop Now! [...] features one hundred and twenty-eight glossy pages of Korean pop eye-candy."—KpopStarz.com

K-Pop Now! takes a fun look at Korea's high-energy pop music, and is written for its growing legions of fans. It features all the famous groups and singers, and takes an insider's look at how they have made it to the top.

In 2012, Psy's song and music video "Gangnam Style" suddenly took the world by storm. But K-Pop, the music of Psy's homeland of Korea has been winning fans for years with its infectious melodies and high-energy fun. Featuring incredibly attractive and talented singers and eye-popping visuals, K-Pop is the music of now.

Though K-Pop is a relatively young phenomenon in the West, it is rapidly gaining traction and reaching much larger audiences—thanks in large part to social media like Facebook, YouTube and Twitter. Top K-Pop acts get ten million to thirty million hits for their videos—the Girls Generation single "Gee" has over a hundred million views!

In K-Pop Now! you'll find:
  • Profiles of all the current K-Pop artists and their hits
  • A look at Seoul's hippest hot spots and hangouts
  • Interviews with top artists like Kevin from Ze:A and Brian Joo
  • A look at the K-Pop idols of tomorrow
You'll meet the biggest record producers, the hosts of the insanely popular "Eat Your Kimchi" website, and K-Pop groups like Big Bang, TVXQ, 2NE1, Girls Generation, HOT, SES, FinKL Busker Busker and The Koxx. The book also includes a guide for fans who plan to visit Seoul to explore K-Pop up close and personal.

Join the K-Pop revolution now!

"It's an enjoyable and informative read which strikes a good balance between out-and-out fandom and critique, and can be warmly recommended."—London Korean Links

"Whether you're new to K-Pop and could use an easy yet thorough guidebook or you're a K-Pop veteran who needs help explaining to friends and family what K-Pop is and how awesome it is, K-Pop Now would be your go-to book."—Soompi.com

"If you're new to the genre and wanting to find out more about the artists at the top of the industry you'll find a great starting point in this book."—UnitedKpop.com

"An even bigger cultural trend? K-Pop! Mark James Russell's photo-heavy K-Pop Now! The Korean Music Revolution is bursting with profiles of hot new Korean pop artists: Wonder Girls, Brown Eyed Girls, Busker Busker, and, of course, Psy, best known for his YouTube-fueled smash "Gagnam Style." This fun, colorful examination of a craze will appeal to die-hard fans looking for the latest info on their favorite groups, as well as to those merely curious about the trend."—Library Journal

"This is the book on K-pop everybody has been waiting for. It explains for westerners what K-pop music is really all about—a must-read!"—Charlotte Naudin, PR manager for Torpedo Productions
  • Tuttle Publishing | 
  • 128 pages | 
  • ISBN 9784805313008 | 
  • April 2014

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