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The Trusted Advisor

The Trusted Advisor
This edition: Hardcover, 256 pages
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In today's fast-paced networked economy, professionals must work harder than ever to maintain and improve their business skill and knowledge. But technical mastery of your discipline is not enough, according to world-renowned professional advisors David Maister, Charles Green and Robert Galford. The key to professional success, they argue, is the ability to earn the trust and confidence of the clients. The creation of trust is paramount in the building of successful advisor/client relationships. Maister, Green and Galford enrich our understanding of trust -- yet they have also written a deeply practical book. With precision and clarity, they detail the distinct steps you must take to create a trust-based relationship.

This immensely readable book will be welcomed by the inexperienced advisor and the most seasoned expert alike, the authors use anecdotes, experiences and examples to great effect. The result is a tour de force -- brilliant, penetrating and unique. It is essential reading for anyone who must advise, negotiate, or manage complex business relationships.

Carl Stern CEO, Boston Consulting Group An invaluable road map to all those who seek to develop truly special relationships with their clients.
Tom Peters author of The Professional Service 50 This is a brilliant -- and practical
-- book. In our "world gone mad," trust is, paradoxically, more important than ever.
William F. Stasior senior chairman and former CEO, Booz-Allen & Hamilton This book is engaging, enjoyable, and absolutely on target. It is packed with truth. The Trusted Advisor will guide success not just in the advisory professions but in leadership and life as well.
Professor Charles Fombrun Leonard N. Stern School of Business, New York University The Trusted Advisor gets to the heart and soul of the advice business. This path-breaking book is a must-read.
George COLONYChairman and CEO, Forrester ResearchOur company's development has been guided by and has benefited from the Trusted Advisor concepts
-- and they work!
Thomas W. WatsonChief Growth Officer, Omnicom Group, Inc.The Trusted Advisor will make any advisor more effective in winning and servicing clients' business. It is a must-read for anyone working in professional service firms.
Howard G. PasterChairman and CEO, Hill and Knowlton, Inc.This book provides valuable insight into how one can become and, equally important, remain a trusted advisor, which is essential to success in a wide variety of professions.
John LynchChairman and CEO, Towers PerrinThis is a major contribution to the consulting profession, a richly illustrated and humanistic look at what differentiates a truly great advisor from a good one. This book will be valuable reading for the novice and experienced professional alike.